Google+ Single Mom Debt Talk™ | Personal Finance Community: Commercial Brands Need Single Mom Blogs Worldwide

Monday, November 18, 2013

Commercial Brands Need Single Mom Blogs Worldwide

Commercial Brands On Single Mom Blogs
Commercial Brands Need Single Mom Blogs Worldwide
Commercial brands realize that single moms are not necessarily broke, but are influential social media savvy women who still have buying power, and can rally a personal network of other moms into a buying frenzy.

That power alone is why commercial brands are reaching out to single mom bloggers to help them spread the word about their products and services.


If you are a single mom blogger, it's not a matter of do you want to get paid, you do!


From my experience, it doesn't take a high-traffic blog to get monetized through commercial brands such as Kohls, iKea, Wal-Mart, Lowes... Why?

The following statistics are the leading reasons why they want to establish a relationship within the single mom / mommy blogger market:


  • Women account for 85% of all consumer purchases including homes to healthcare
  • Women represent the majority of the online market
  • 22% shop online at least once a day and by mobile phone
  • 60% of moms used coupons in the last 24 months
  • 92% pass along information about product deals to their friends and family through social media platforms
  • 76% want to be part of a special or select panel
  • Nearly 50% of women say they want “greener” choices
  • Single moms want help to get out of debt
  • Single moms are very passionate about causes or events to foster awareness
  • Single moms love to blog and create their own little communities.
Monetize your blog by offering promotional blog posts and sidebar space for them to market to single moms, in the U.S., Germany, Sweden, Australia...

So why not create a blog relations page to partner with commercial brands on the launch or creation of new products?

As we all know, most products from soup to nuts and everything in between target moms and women in general.

Let your blog relations or blog sponsorship page create a marketing relationship with them to help ”get the word out” for their new or existing product or service.


For those corporations that want to produce their own carefully written content instead of a spontaneous blog post by the blogger, either way, interesting posts will appeal to blog readers.

+SingleMomDebtTalk.com would also love to create partnerships with commercial brands that I use faithfully.

Thank you for reading. Please leave a comment and share this post.


+Tonza Borden
Tonza Borden










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